Call Tracking enables you to track calls from your site and know precisely what advertising activity brought them there; whether it was from a different site, Google or your own paid search campaign.
So no longer will you need to guess how your caller has found you.
Call tracking is an essential tool for any company that spends money on advertisements across multiple stations. Customers with AdWords have an intrinsic need to track the calls that relate to their key words, to be able to understand which keywords provide call conversions. phone tracker With no visibility of call conversions, it is not really feasible to work out if your investment in the key words on your portfolio is providing value or not. Is just tracking AdWords call conversions ?
Most customers are searching to track not only PPC, but additionally SEO, Display, Affiliates, Social Media in addition to Offline campaigns like TV, Direct Mail, Radio, Print media & trade show traffic not to mention Bing PPC traffic. This is where the power of a 3rd generation phone tracking system like Call Conversions Tracking comes in, as it allows you to realize your ROI for each of these vital channels not only Google PPC. This is essential actionable data letting you optimise the efficacy of each of your marketing and advertising channels, key to the success of any business enterprise.