Monthly Archives: October 2018

Outdoor Digital Signage
There are plenty of challenges when implementing outdoor digital signage however despite this more and more electronic displays are being built outside to make the most of the greater audience numbers these outside digital advertising displays can create. While the most obvious challenge for carrying a industrial grade LCD screen outside is shielding it from the weather, and in particular rainfall, the problems connected with the sun can be just as difficult to overcome. Video Walls
The issue with the sun and outdoor electronic signage is the direct sunlight will often create the screen unreadable. Not only can sun cause warmth (you should know what that's like when you attempt to see the TV at home during the summer months where very often you're forced to shut the curtain to watch the screen clearly) but even if there is absolutely no warmth in bright sunlight the screen will appear dim and difficult to see. However there are methods to ensure the screen is as readable as you can when taken outdoors:
Assuming you've the cleverest kind of screen potential will go along way to ensuring that the screen is readable. The brightness of LCD displays is measured in nits (aka candela per square metre). The minimum screen brightness for any outside LCD screen should be 800 nits however LCD using 1000+ nits can be found and must be considered when looking to get into outdoor digital signage. It should also be noted that in general industrial displays have greater nit values and therefore are better suited to outdoor signage displays.
Anti-glare technologies Optical bondng, anti-reflective glass and tinting are only some options. Sadly, no matter which way you go on that there probably will be some drop-off in brightness. Direct sunlight can cause more problems than simply glare also. Display burn can develop whether sunlight is constantly on it either the outside digital screen ought to be turned off from sunlight another solution to protect against this screen burn ought to be looked at like warming the screen .
A lot of content that works well in indoor places does not respond well to be taken outdoors. Use colors and designs that are more notable in outdoor places. There's often a great deal of trial and error involved with this but check what works and what does not and you should soon develop a flare for designing content that's suitable for outdoor electronic signage.